Congratulations! You’ve listed your first class on HowNow and you’ve been having a great time turning your passion into profit and inspiring people all over the world. You’ve done something awesome. But once you’ve launched a successful class, how can you take your business further and keep your followers engaged? It might be time to start teaching more classes. But how can you decide what else to list?
If you were teaching an art class for beginners, try adding an intermediate or advanced level for those students who really want to progress. If you were teaching a very general class about a big topic you could go into specifics. Looking at the same ‘art class’ example you could also focus specifically on shading techniques or watercolours. Students will still be able to take your general class as a starter, but if you pique their interest they can concentrate on the specific aspect that interests them.
Maybe you’re the kind of person who has their finger on the pulse. In fact, if you spend basically any time of social media, you probably are. If so, keep an eye on what’s trending and plan classes around that. For example, if you teach cookery you might want to show off all of the ways you can cook a pumpkin, or if politics is your subject, now’s a great time to teach a class about how the US Government works.
Break down what you do
Take a really close look at exactly what it is you do and see if you can extract some more class ideas. If you teach people how to sew a cushion cover, then you could probably teach them how to do some basic clothing repairs. Teaching might also mean that you’re great at time management, so there could be another class opportunity in that. Maybe people love the brilliantly-designed studio you teach in, and you could branch out into classes about interior design. There are no rules about what you can start teaching, as long as you feel confident.
Ask your following
If you’ve cultivated a really keen following who’ve enjoyed their experiences with your other class then you should take advantage of them. In a nice way. Ask your followers what kind of classes they’d like to see you teach next and see what they come back with. The answer might be something you would never have thought about without their input.
Above everything else, you need to make sure the subject matter for your next class excites you. After all, you’re the person who has to sit there and talk about it again and again, so a passion for your subject matter is key. As you keep adding new classes keep sharing your content and using your social media channels, and you can keep growing your classes. We can’t wait to see what you come up with next!