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What is a Millennial?

A Millennial is someone that is born in the early 1980’s to the late 1990’s. As a customer segment, the Millennial generation can be defined by many characteristics and traits. Although these, of course, vary. There is research that has made ‘claims’ about how this generation thinks and behave. This could be vital to understanding what motivates and appeals to this generation. Millennials currently make up 40% of the workforce and will make up 75% of the workforce in the next 10 years according to Forbes.

Cater to a shorter attention span

It’s not that Millennials are lazy or unable to focus, it’s that our attention span has dropped. According to Microsoft it’s now down to an average of 8 seconds. The presence of technology in our daily lives and how much we use it has lead to information overload. This is why we can only hold our attention for 8 seconds. A survey by Gallup found that 71% of Millennials are disengaged with work, which might be the reason for so many people choosing to do short stints at companies in comparison to their parents. So if you want to keep your employees engaged it’s probably worth investigating microlearning.

Microlearning is the process of delivering small digestible bites of information through a training programme. This type of learning is far easier to process if one has a shorter attention span. HowNow encourages microlearning and the delivery of short digestible engaging content. This could be a 10-minute audio for your employees or a 4-minute video explaining an important company policy.  

Millennials watch

Flexible Learning

The Millennial workforce requires a different approach to talent management as their focus is on a better work-life balance. According to Recruitment International, 70% of this audience want flexible working options. With the Millennials projected to make up the majority of the workforce in the future, companies need to start catering to their learning needs.With HowNow , you can offer all your employees flexibility in their learning. We are an online company, which means that your employees can access the online training school you have created on our platform from anywhere.

We also have an app for both IOS and Android, which means that this tech-savvy generation can access their training material from anywhere and have the flexibility to learn on the go. By offering your employees the flexibility to access training material when and where they want, hey are likely to be far more engaged and enthusiastic to enrol themselves in your many training courses. NBC News found that employees are more engaged when given the flexibility around their working location and hours.

 

Engage through Gamification

The average Millennial would have played their fair share of games online (or on mobile) before they started working for you. The Millennial generation grew up with digital games where you are engrossed in advancing levels and received immediate verification of your progress and achievements. As a result of this, gamification is likely to be far more familiar and appealing to this generation. By offering a level of gamification in your training, you are not only appealing to the short attention span but also the desire for immediate feedback and verification of progression. With HowNow, you can reward your employees with badges for completing certain goals and modules of learning.

You can also create short fun quizzes to test the knowledge of your employees. These methods are a great way to engage Millennials. A short quiz lends itself to the desire for immediate feedback. Updating your talent management and training to also suit the needs of the Millennial generation that makes up your workforce will result in higher performing and motivated employees.

HowNow enables you to create engaging, interactive and accessible learning for your employees.  

Millennial workforce engaged through technology

I love Disney films, I am an adult but I am a child at heart. I am not entirely sure why I love them, it could be the optimism of the film or  the clever animation. It could also be the great story and it’s well thought out characters.  There is something unique about these set of films that are able to appeal to audiences of all ages. They teach audiences a lesson in something. Whether you realize it or not when you walk out of that film you have learnt something. It may only dawn on you later, it may reinforce a belief you already had. However, the key is it taught you something that will stick with you. As you read on I will point out some of the lessons you can learn and apply to you’ll own teachings from the way in which Disney has taught you.

What are some lessons they have taught you from their movies?

I am sure you will see many articles on the lessons learnt from Disney and Pixar movies like this one on Buzzfeed. So let’s have a look at some of the lessons they have taught us.

Dumbo: What makes you different also makes you incredible

Focusing on what you are, accepting what you have and choosing to celebrate it. I think how this is told is by getting the audience to feel empathy for the elephant, and display all the emotions that a child would exhibit when trying to fit in. The power of telling this lesson was connecting you an existing emotional idea you may have seen or experienced at a young age

Mulan: You have to go through a lot before people realise how much you’re worth


This is a great lesson, as it teaches, you the art of perseverance, determination and acceptance of challenges. The main character is forced to pretend to be a man in order to serve in the army.  She accepts the challenge of being a women, accepts she will not be accepted immediately. However, she continues to work hard anyway. How do they drive this lesson home to us? This film draws you in through association- you know the struggles of women and therefore you immediately feel invested in her story. You are also seeing her development and growth through the eyes of other characters. This reinforces the effort she is going through and the little people appreciate her at first.

Inside Out: Accept your emotions and understand we need a mix to be balanced

Inside Out was a critically acclaimed film that many critics and parents leap for joy at. It taught children and adults about their emotions and the roles they play. The role of emotions and how we should respond to them is very very complex.  And yet the film was able to draw a number of lessons about how one should feel. How on earth did they do this?  Well they broke it down, they personified the emotions of the brain as if they were people. Breaking down this complex idea into bite sized chunks/characters made it digestible to the audience, so they were eventually able to build up those small pieces of knowledge into a bigger picture.

 

So how can you apply this to your own teaching?

I am currently reading a book called Creativity, Inc: Overcoming the Unseen Forces That Stand in the Way of True Inspiration. It is by Wallace and Edwin Catmul ( the current president of Disney and Pixar). It has helped answer some very interesting questions I had on writing, watching compelling stories. In this book they walk through their process of creating the story and the process of making the lesson ( the arch of the story) understable and engaging with the audience. This is how teaching should work too.

jacket illustration: © Disney • Pixar

In the examples above we have seen some different techniques for ensuring the audience is able to take this lesson away. Aside from the wonderful story they took you through to learn it there are other techniques which were used. They used a number of techniques such as:

 

Connecting the lesson you are teaching to a memory or experience.

This can be achieved through trying to give your learners an explanation of what you are trying to teach in a way that might connect with them. So encourage them to share memories or experiences that you can relate your teachings to as an example

Making the lesson relevant to cultural or historical events that your audience will be aware of.

You can accomplish this through looking at what you are teaching, then finding relevant current topics or historical moments in which you can tie your lesson too.

Breaking a large complex idea down into bite sized chunks that you can spend time on before sewing them together to form the larger picture.

This is especially important if you are teaching a complex idea of topic.  One way to do this is to break it down into lessons which can be any size if you are teaching online

If you’re interested in further teaching examples you might enjoy these:

Lessons from Ads

How to teach yourself your job

Does music impact our ability to learn more

 

 

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Have you thought about teaching online but have dismissed the idea because you have no experience in teaching? That’s OK! If you have something you are knowledgeable in and want to teach you shouldn’t be limited by lack of experience.  Also you don’t have to have a degree in something to be able to teach online.  A degree helps to verify your knowledge, but as long as someone has left with more value in a subject matter after learning from you than before they have arrived, then you can teach. So how do you go about it? ‘Help!’ you’re probably thinking as the idea of creating an online course overwhelms you. Fear not! We will run through what to do.

I have no personal experience of teaching online so I can sympathies with your worry. However, I am here to tell you it is possible and it can be done.

Planning the Course

First of all, decide what you want to teach.  Lets use an example of someone who is an expert in social media and growing businesses on these platforms. Maybe this person has become an expert through their own discovery and growth on their own social channels.  Once you know what to teach, break down what you want the goal of your course to be. So, with our current example maybe the goal of the first course is to understand what different social channels do and how to set up your businesses on the right one.

No experience teaching online example
Example image of your course on social media?

Planning the Lessons

Great! Look we have already made progress. We have a course goal and possibly a name. The next bit is then breaking down that goal into bit sized lessons.  The first lesson might be an introduction to social media in general and what it is and why people might use it. The next few lessons then might involve understanding  what each social media channel does and how to set up your company page on it, if it is appropriate.  As I am sure you will agree, or maybe you won’t if social media is not your forte that not every social channel is right for a business. This is really valuable information to give your learners as it could allow them to make educated decisions regarding the social media strategy for their business. As we are using social media as an example I have broken down the possible different lessons below.

Example Course to teach online

Course Name : Introduction to Social Media channels and how businesses can use them ( you might want a snappier title then mine)

  1. What is social media and why do businesses and consumers use it
  2. What is Twitter and how can a business use it.
  3. What is Facebook and how can a business use it
  4. What is Instagram and how can a business use it
  5. What is Youtube and how can a business use it
  6. What channels should you use?
Social media with no experience
Simple instructions and images to accompany your teachings.

And so on. You get the point. Now, this of course in this example is an introduction course into social media and how to set up a business on it. Therefore, you will not be expected to go into depth about the many million different things you can do on each platform and how to use them. There are whole courses and books dedicated to just one channel, so don’t think you need to answer every single question ever on these topics. That’s why it’s important to outline clearly what the goal of the course and lesson is.

 

online course teaching
How would you teach face to face? Mimic and adapt for online.

Planning the content  for the lessons

You’re next question is what do you put in each lesson and how to actually teach it? Did I guess right? So, yes next we will want to populate these lessons with beautiful content and VARIOUS content types. It is most important! and I mean very important  that you have different types of content in your lesson/course in order to keep the course engaging. 

There are many advantages to video based learning which we have looked into here before. So think about including some video’s in your courses, this can be a great way to give you more experience as you practice teaching when you record a prerecorded video for your course. In the social media example we are using you could have a recorded video demonstrating how to set up your business profile with accompanying text in the lesson.

Try a live class?

Then for lesson 6, you could have a live class! Do it! I know it sounds a bit intimidating  but I am sure you will find the experience very rewarding for yourself and your learners. Lesson 6 really lends it’s self to a live class as you can have a group of people with likely different businesses discuss with you their experiences with social. This allows you to tailor this last lesson to a Q&A style and run through various examples of businesses using different social platforms.  A live class brings a stronger relationship with your learners because the process is more interactive. You may even find them being advocates for your next course!

 

Teach online in a virtual classroom
Build up your relationship with your online class

Are you feeling a little more confident? Hopefully you are! We have run through how to structure a course and ways to teach online. If you’re still worried about teaching online with no experience, remember that, while you may not have experience in teaching you are an expert in the field you are about to teach. You know more than you’re learners. So any value you provide to them in whatever format will most certainty benefit them. Then after your first course you can go on excited and enthusiastic for teaching your next one!

Teaching online is a fantastic way to reach people from far and wide. It allows a great flexibility for the teacher to teach when convenient and for the learner to be able to fit in the course around their busy lives. Teaching online may be new to some of you or you may be sceptical about how to make sure it’s engaging for your audience and they actually leave the course having learnt something. So here are our 3 tips to creating engaging Online Courses.

 

1. Vary your content types

So as you might recall those teachers at school that really got you to learn used multiple content in their lessons. Having the ability, to listen, read, watch and interact are great for mixing up the learning styles in your Online Courses, giving something everyone can benefit from. You can be sure to keep your learners on their toes by varying your content type, as they use different senses to interact with the content. HowNow offers you the ability to have multiple content per lesson so you can be sure to offer : Audio, video,  live classes, broadcast, text, quizzes, images, assessments.

 

HowNow formats

 

2. Encourage Discussion

Discussions are a great way to interact with your learners and for your learners to interact with each other. Having a Discussion forum will create the environment of a real life classroom with the ability for people to ask questions, share opinions and experiences. You can enable this feature when creating Online Courses with HowNow.

 

People talking about Online Courses

 

 

3. Reward your learners

We all like to feel like there is something we are working towards. We might not be at school anymore but the feeling of having achieved something makes us feel accomplished and also motivates us to continue on our learning journey. Reward your learners with badges and certificates when they have completed courses ( this of course is available with HowNow). You don’t have to wait till the end of your Online Courses to reward your learners, you co do this along the way for each unit they complete. Or offer them something different- maybe special extra content or resources for making the progress they have in your course.

 

Image of badge

If you’re a teacher, an educator then you will want to listen to these 5 outstanding podcasts.  It’s always great to find a podcast or tv show or book that you can relate to and shares some of your own experiences. We have found 5 great podcasts that will have you keen to hear the next episode.

1.Truth for Teachers

This podcast is frequently ranked highly within the educational podcast space. Angela Watson the person behind this assassinating podcast covers the day and life of a teacher while giving you stories and advice to inspire you onwards in your own educational career.

 

2.House of Edtech

Chrisopher Nesi hosts this podcasts which investigates the technology within the educational sector and how it is impacting teachers and educators as they teach. You can expect some great stories from teachers and invators within this industry on how they believe technology can take you to the next level.

 

3. Inspiring Educators

Educators can often feel like the  heros overlooked for their hard work and their passion to share their knowledge with others.  Sung Lee who started this podcast wanted to give teachers aned educators a voice. You can oftern here guest educators share their stories of success and struggle in their classroom and out of it. A good listen and hopefully something which will inspire you.

 

Elearning Coach

This podcast will keep you up to date with the latest technology and trends in elearning. Find out how it can affect you and your learners. They cover a range of hot topics. You may find yourself taking the stairs at work so you can just listen to a bit more. A podcast, great for educators and course creators alike, so, if you’re thinking of teaching online get this one downloaded into your library.

 

The Bedley Brothers

These brothers were teachers of the year! Their podcast is 30 minutes long interviewing high profile guests about their lives. They deliver great little anecdotes and practical information that will help any educator.

 

Have you thought about mixing up your format of teaching or educating? Whether you are looking at a new way to educate your employees such as through training modules. Or maybe you’re a private tutor looking to educate more people at once without hosting them all in your home. Here are 5 Pros to educating  through Video based learning.

1. It’s more engaging and efficient than reading text

Video is one of the most engaging and efficient way to get information into your audience.  Did you know that the human brain  processes videos 60,000 times faster than it processes text. So it’s literally more time efficient and productive to learn through video than it is reading many documents and text. That’s not to say however, that you shouldn’t support video format with some summary points in a document.  Use video to deliver the core information and a document to hold the summary if they wish to glance back later.  Read more here.

 

2. Video allows you to be everywhere

Using video based learning is far more personal and allows you to either have a recorded version of you teaching without you having to be there physically or a live streamed one.  Using a video style of teaching means you can express yourself in the way you would normally and this can be much more persuasive compared to other formats. This can be great if you’re a private tutor and have a high demand for lessons but have little space to host them in your house. This can also be great for a company wanting to do a mass staff induction where you want to deliver a lot of information quickly and clearly.

3. Video based learning is more cost-effective

As a company or a small business or a solo-entrepreneur costs are important to your business. If you’re looking to save money on the long run and reach more learners without increased location and printing costs, then video learning is the way to go! If you think about the potential printing, location, and travel costs not to mention time- then you could be saving hundreds and if you’re a large business; potentially thousands! if you an individual tutoring you could sign up to HowNow for a year at £22 a month and cut out your £4 return bus and 40 minute traveling to each students house. Savings made easy.

 

4. It’s accessible and portable

There is a rise in micro learning – learning a small unit of something – a bitsized amount.  Video learning can be accessed through a website by a provider such as HowNow- meaning anyone with an internet connection can log into your online school and start learning straight away. This makes it accessible and portable – so you could be taking these small video units on the commute into work or maybe during the holidays at home.

5. Perfect for Visual Learners

Did you know 65% of the population are visual learners according to the social science network. That means not using video format or a picture format could mean you are not teaching 65% of your audience in their best medium. For those learners that are not visual or audio then the supporting text material can be a great way to cater to all your learners.

 

 

 

If you are planning to teach online and want to find some successful Educators to take inspiration and guidance from then keep reading.  So if you’re wondering who to follow and who is in the know in the world in of educators? Here are some of the influential educators you should follow on social as well their personal websites that are worth a visit.

 

1.Alice Keeler

Alice is very successful as a result of teachers and Educators coming to her for fantastic inspiration and resources. Alice is an advocate of Google Suite for education purposes and thus features it in her posts.  There are a number of tools that Alice advocates on her website such as Grammarly which will grammar and spell check your words.

 

Twitter: @alicekeeler

Website: http://www.alicekeeler.com/

Instagram: @alicekeelorg

 

2. Wendy Kopp

Wendy has received the recognition as Time’s Magazine’s 100 most influential people as a result of her inspiring work.  She has founded a company called ‘Teach For All’ which makes education accessible to children who are living in low-income families and deprived areas across the world. Wendy’s Twitter is full of inspiring articles and interesting content that will get you pumped for teaching.

Map of where the charity works with Educators

Twitter: @wendykopp

Website: teachforall.org

Instagram: @wendykopp

 

3. Vicki Davis

Vicki’s twitter posts articles from herself in addition to other articles she shares from Educators within the industry of education and eLearning. In addition to this, you will find that she hosts a 10-minute teacher show as well as a podcast which is updated regularly for her keen listeners. Oh and she also is an author of a book. This woman does it all!

10 minute educator snapshot

 

Twitter: @coolcatteacher

Website: http://www.coolcatteacher.com/

Instagram: @coolcatteacher

4. Sylvia Duckworth

Sylvia is an educator that is very active on Twitter through her creative solution to sharing ideas such as producing beautiful sketchnotes for educators to use and share.  Here is an example below of her expressing her ideas through a simple yet effective sketch :

infographic of digital concept idea for educators

 

Twitter: @sylviaduckworth

Website: https://sylviaduckworth.shop/

Instagram: @sylviaduckworth

 

 

5.Craig Kemp

Craig is the head of EdTech in Singapore where he provides useful articles on his social accounts and website. He also runs #whatisschool together with other insightful articles on his website which are a result of some of the discussions on the#whatisschool chat. There is a snippet on his website that sums up #whatisschool and it explains that it is a chat group where ‘educators have a voice in shaping the future through their experience, recommendations and interests.’

ad for whatisschool

 

Twitter: @MrkempMz

Website: http://mrkempnz.com/category/whatisschool/page/2

 

 

 

If you’re starting a business, maybe you’re teaching online and you think your laptop webcam may just not be up to scratch. Or you use a desktop computer which does not have a webcam and microphone and you think it’s time to invest in one. The webcam quality in modern laptops is getting far better but sometimes an external webcam is just a better purchase- giving you more flexibility in the quality you can choose from as well as giving you more freedom in where to position it. We have scanned the shops and internet for the best webcams for under £100. Check out our list below:

 

1.Logitech C922 Pro Stream

£84.99 from Game

 

This is a top of the range webcam designed for gamers which means it has fantastic streaming capabilities.  This one is the highest price point out of the ones we suggest, however, it is worth every penny.In fact, I think it’s probably the best webcam for under £100. This webcam lets you record and stream in HD1080P. It supports 60fps at 720p. This basically means if you are doing any fast action on your webcam such as dancing- it’s going to pick up your moves smoothly without jittering and lagging ( the tech term used for a delay in a video). It has a high functioning mic built into the webcam picking up the sound and transmitting sound from all directions; So if you’re teaching a musical instrument online it’s going to pick up the sound with clarity for you. Bonus feature: Comes with a fully adjustable tabletop tripod.

 

 

2.Logitech HD Webcam C270

£19.99 from Currys PC World

 

Another one from Logitech. This one is very much at the lower price point. It does not offer the same quality features that their more advanced model offer, but still does what most people would consider enough for their needs. This is a good option if you are starting to stream more often as you teach online but are not ready yet to spend nearly £90 on a webcam. It has HD video quality at 720p. It also had a built-in microphone. But don’t take our word for it, check out the average 4.5/5 star review on their Currys website from an incredible 428 people!

 

3. Microsoft LifeCam HD-3000 USB Port Webcam

£21.95 from Amazon

 

This lovely camera from Microsoft performs pretty well with a built-in mic that can pick up sound from multiple directions as well noise cancelling the acoustics that you sometimes hear on a video call. So this, in theory, should be pretty good for sound quality. I mean it has an average 4.5/5 star reviews from 904 customers, so people must be pretty happy with it. It records and streams videos at 720p HD at 30fps like most competitors.

 

 

4. Hue HD Pro Webcam

£54.12 from Greens Stationary

 

This is definitely a camera that is flexible (in the literal sense) to your needs. It’s super bendy neck makes it easy to position the camera where you want, so you are getting the best angle for streaming or recording in HD. It features full 360 rotation so you can share all of your surroundings.

 

5. Logitech C170 HD webcam

£16.99 from Currys Pc World 

 

This is a great camera for those with a very tight budget; coming in at the lowest price on best webcam under £100.  It’s the cheapest camera we have found but the best at this budget price. Logitech is the market leaders I believe in webcams. So if you’re going to go budget, then go with them. This webcam has a built-in mic meaning you don’t have splash out more for an external mic. It records in 1024 x 768 resolution. The universal clip also means you can attach it to a shelf or something else as well as your monitor.

 

 

 

What’s a domain name some of you might be thinking and why do I need to buy one? You know the famous ‘www.’ then the name that follows that such as amazon.com? Well, it’s that thing that you write in the address bar to go to a website. It’s a great way to grow your brand, come across professional and be taken more seriously by your customers. Also, if you own and register your domain name that is consistent with your brand it will stop competitors pulling away search traffic from your site. We’ve done a bit of research on how much it will cost you and what you will get from each domain provider. Have a look below to find out where to buy your domain name.

 

1.GoDaddy

Probably the only one you have heard of from the heaps of advertising they do especially at the Superbowl. GoDaddy is great at helping and educating you on how to go about buying your domain name. it’s probably the go to for where to buy your domain name.

.co.uk is £0.01 for the first year if you register for 2 years or more. After the first year, it’s £9.99 each year.

.com is £0.99 for the first year if you register for 2 years or more. After the first year, it’s £13.10 each year.

With .com you also get the following extra’s free of charge: Parked Page, Domain forwarding & masking, Total DNS control, Change of registration, Getting started guide, Status alerts and Domain locking.

.club is £7.99 for the first year and £12.10 each year after that.

.pro is £3.63 for the first year and £14.21 each year after that. ( this domain used to be limited to certain professions but now anyone can buy this domain)

 

 

2.123 Reg

This claims to be the no.1 website for the domain names in the UK. They also offer you a free forwarding email and a free two-page website for free to get you started. GoDaddy offers you the chance to start with a free website but you have to pay pretty soon after that. So let’s get down to costs – all costs also include free DNS control:

.co.uk is free for the first year if you register for 2 years or more. After the first year, it’s £9.99 +20% VAT.

.com appears to be £11.99 for the first year +20% VAT.

.club appears to be £7.99 for the first year +20%VAT.

.Pro appears to be £2.99 for the first year +20%VAT.

 

 

3.1&1

This website includes a range of features you can sign up to as well as purchasing your domain name.  They Include a free 2GB mailbox email address, private registration and SSL certificate when purchasing your domain name.

.co.uk is £0.99 +20%VAT for the first year and then £9.99 +20% VAT every year after that.

.com is £0.99 + 20% VAT for the first year and then £12.99 +20%VAT  each year after that. This domain also includes a one-off ICANN fee of £0.11.

.club is £0.99 + 20% VAT for the first year and then £14.99 +20%VAT  each year after that. This domain also includes a one-off ICANN fee of £0.11.

.Pro is £14.99 +VAT  each year. This also includes a one-off ICANN fee of £0.11.

 

 

 

4. Names

You get a free website for the first year when you sign up then it’s £14.40 each year after that.

Names also give you a free email account and webmail, Domain and email forwarding as well as advanced DNS control. What they do offer which other domain buying websites do not is an offer with Shutterstock which gives you 40% off packs of 5 or 25 images. This could be great if you’re thinking of buying images from here. However, we have a nifty little guide to where to get fantastic royalty free stock imagery. Check out our guide here.

.co.uk is free for the first year. When purchasing a two-year registration it costs £16.78

.com is £17.99 for a 1-year registration.

.club is £11.99 for a 1-year registration.

.pro is not available from this site.

 

 

 

Hopefully, this has outlined some sites that can get you your domain name at the price and deal which suits your business.